Oracle
Fusion, decoded.
Project Fusion was Oracle uniting PeopleSoft and Siebel.
We wrote Larry Ellison's launch keynote, which framed a sweeping architectural reset as a case for business agility.
Deloitte
Another meeting?
No. An intervention.
Our messaging defined Deloitte's "Deep Dive" — a method for turning strategy sessions into forthright exchanges that unlock a team's collective IQ.
Vendavo
Byline. Delivered.
Trust your gut? Not where pricing is concerned.
We helped Vendavo turn its case for analytics-based pricing into a bylined article in The Economist, which rarely grants bylines even to its own writers.
PepsiCo
This keynote sang
On her first trip to China as Chief Executive, Indra Nooyi launched PepsiCo's expansion with a vow to bring clean water to the Mainland's driest regions.
We wrote her speech.
TIBCO
To move money, press 1
TIBCO's technologies power M-Pesa, the mobile-money platform that has brought countless African households out of poverty.
We turned this moving case study into an article published by the World Economic Forum under the CMO's byline.
Mondavi
Making the case for Mondavi
To help Robert Mondavi Winery open doors through cultural partnerships, we crafted a series of presentations portraying its founder as the voice of American wine.
And that he was.
Softdel Prime
We packaged the stack
Operators of smart office buildings needed practical reasons to adopt a B/IoT subscription stack. We took a technical narrative, recast it for the market, and gave them one:
Your Competitive Edge. Conveniently Packaged.
Philips
Your home becomes you
As Philips moved into smart-home systems, we crafted its narrative for a new category: homes that anticipate needs, not just connect devices.
We developed this into a white paper, Your Home Becomes You, framing the home as an adaptive environment.
Asset Vantage
The business of wealth
Asset Vantage gives family offices actionable visibility across net worth, capital flows, performance, and tax exposure.
We positioned it for family offices as: Run wealth like a business — with clear, decision-ready visibility.
Cognitive Networks
Showtime meets real time
Cognitive offered broadcasters what they didn't have before: the means of tracking second-by-second viewing habits.
It tapped us to craft the investor pitch: “Showtime” is more profitable when networks know who's watching what.