Fusion, decoded.
Oracle's Project Fusion unified Siebel, PeopleSoft, EBS, and JD Edwards into one suite.
We wrote Larry Ellison's launch keynote, framing this shift as a case for agility.

Another meeting?
More like an intervention.
We created messaging for "Deep Dive," Deloitte's strategic planning framework, which turns routine gatherings into open, high-value exchanges.

Byline. Delivered.
"Trust your gut" comes with a firm caveat: Never allow it to influence pricing.
We turned Vendavo's case for analytically driven pricing into a bylined article that appeared in The Economist.

This keynote sang
On her first trip to China as the CEO of PepsiCo, Indra Nooyi affirmed her deep commitment to the market by vowing to bring clean water to its driest regions.
We wrote her speech.

To move money, press 1
TIBCO technologies power M-Pesa, the mobile money platform that has lifted countless Africans out of poverty.
We turned this case study into a bylined article for the World Economic Forum.

Making the case for Mondavi
To help Robert Mondavi Winery expand through cultural alliances, we produced presentations celebrating its patriarch:
A fierce champion of American wine.

We positioned the stack
How to market B-IoT to cost conscious operators of smart offiice buildings? A subscription service helps. We crafted messaging. Our tagline:
Your Competitive Advantage. Conveniently Packaged.

Your home becomes you
As Philips moved into systems for smart homes, they informed told us: This isn't about connecting devices. It's about anticipating needs.
We developed a series of white papers. Seven papers, all under a vivid headline: "Your Home Becomes You."

The business of wealth
AV offers UHNW families real time views where they matter most: performance, capital flows, tax exposure, net worth.
Our messaging distilled it neatly: Manage wealth like your business. With actionable visibility into everything.

Showtime meets real time
Cognitive offered broadcasters what they sorely lacked: the ability to track viewing habits second by second.
It asked us to develop its investor pitch: Networks deliver more profit when they know who's watching what, and when.
