Oracle
Fusion, decoded.
Project Fusion was Oracle uniting PeopleSoft and Siebel. The technology was complex, and needed a voice that spoke to the C-suite.
We wrote Larry Ellison's launch keynote, framing a massive architectural reset as a bold case for business agility.
Deloitte
Another meeting?
No. An intervention.
Our messaging defined Deloitte's Deep Dive — a framework for turning routine strategy sessions into candid exchanges that unlock a team's true collective IQ.
Vendavo
Byline. Delivered.
Gut feel doesn’t price well. Data does.
We helped Vendavo’s CMO turn the case for analytics-based pricing into a bylined article in The Economist, an outlet that rarely grants bylines even to its own writers.
PepsiCo
This keynote sang
On her first trip to China as CEO, Indra Nooyi launched PepsiCo's expansion with a vow to bring clean water to the Mainland's driest regions.
We wrote her speech.
TIBCO
To move money, press 1
TIBCO powers M-Pesa, Africa's largest mobile-money platform.
We turned this case into an elite thought-leadership piece, and secured publication by the World Economic Forum under the CMO's byline.
Mondavi
Making the case for Mondavi
To help Robert Mondavi Winery expand the cultural partnerships that sparked its domestic growth, we crafted a series of presentations that positioned its founder as American wine’s most passionate advocate.
And that he was.
Softdel Prime
We packaged the stack
Operators of smart office towers needed a clear path to adopt a B-IoT subscription stack. We took a technical narrative and made it go-to-market ready:
Your Competitive Edge. Conveniently Packaged.
Philips
Your home becomes you
As Philips moved into smart-home systems, we crafted its narrative for a new category: homes that anticipate needs, not just connect devices.
We developed this into a white paper, Your Home Becomes You, framing the home as an adaptive environment.
Asset Vantage
The business of wealth
Asset Vantage combines general ledger reporting with real-time views of net worth, capital flows, performance, and tax exposure across entities.
We positioned it for family offices as: Run wealth like a business — with clear, decision-ready visibility.
Cognitive Networks
Showtime meets real time
Cognitive gave advertisers what they never had before: the capacity to find targets buried in demographic data.
Facing skeptics, they tapped us to craft the investor pitch: “Showtime” is more profitable when networks know who’s watching in real time.