Oracle
Fusion, decoded.
Oracle's Project Fusion brought Siebel, PeopleSoft, EBS, and JD Edwards into one software suite.
We wrote Larry Ellison's launch keynote, framing this massive architectural overhaul as a powerful case for business agility.
Deloitte
Another meeting?
More like an intervention.
Our messaging defined Deep Dive, Deloitte’s methodology for turning routines meetings into unguarded exchanges that harness a team’s collective IQ.
Vendavo
Byline. Delivered.
"Trust your gut" works best with a caveat: Never let it influence pricing decisions.
Tapped by Vendavo to amplify this message, we turned its argument for analytically driven pricing into a bylined article published that ran in The Economist.
PepsiCo
This keynote sang
On her first trip to China as CEO, PepsiCo's Indra Nooyi affirmed her commitment to the market with a remarkable pledge to bring clean water to the Mainland's driest regions.
We wrote her speech.
TIBCO
To move money, press 1
TIBCO powers the platform called M-Pesa, the mobile-money app credited with lifting millions across Africa out of poverty.
We turned this case study into a bylined
article for the World Economic Forum.
Mondavi
Making the case for Mondavi
To help Mondavi grow through cultural partnerships, we produced presentations celebrating its patriarch as the fiercest champion of American wine.
That he was.
Softdel Prime
We positioned the stack
How to sell B-IoT to owners of smart office towers? A subscription service helps. Softdel tapped us for the messaging. Our tagline:
Your Competitive Edge. Conveniently Packaged.
Philips
Your home becomes you
As Philips moved into smart home systems, we helped it convey the power of adaptive spaces. Forget connected devices. This is about anticipating needs.
We produced a series of white papers under one fitting title: "Your Home Becomes You."
Asset Vantage
The business of wealth
Asset Vantage offers wealthy families actionable views of investments, capital flows, tax exposure, and net worth.
Our messaging distilled it neatly: Manage wealth like your business. With real-time visibility into everything.
Cognitive Networks
Showtime meets real time
Cognitive offered broadcasters what they sorely lacked: the ability to track viewing habits second by second.
It asked us to develop its investor pitch: Networks deliver more profit when they know who's watching what, and when.